As much as I want to be able to say that I don’t care for Taylor Swift, I am swiftly reminded that she is an enormously talented singer/songwriter. Sure, “We Are Never Getting Back Together” may have been super poppy and repetitive, but if you listen to Taylor’s album, there are gems hidden between the obvious single worthy tracks. Case in point, the second single off of “Red,” “Begin Again.” The songs instruments, melody, tone and lyrics are sweet and relatable. Keyword is relatable. This is what we as music lovers love is that we can have songs to relate to and play in our heads and iPods that add to the soundtrack of our lives.
“Begin Again” starts off melancholy, reminiscing about a past relationship and appreciating the gestures and feelings that a new and blossoming relationship is bringing. Taylor’s voice is exquisite on this track. She isn’t forcing or singing out of her range, she is sitting comfortably vocally. This is the Taylor that I, personally, adore.
Taylor is projected to sell upwards of 1 million copies of her latest album, “Red.” Her previous effort “Speak Now” sold 1,047,000 copies in its first week of release. If, and when, Taylor sells a million copies of “Red” she will be the first artist to have back to back albums debut with a million plus in sales. The last time this was on trend was in the late nineties/early 2000’s when Backstreet Boys, NSYNC and Eminem were selling back to back million copies of their albums.
Taylor Tot is hitting that promo train hard. Performing on almost every daytime and late night talk show, teaming up with Target and iTunes for exclusive editions of “Red” with unique bonus tracks you can only get through each outlet, pizza party packs with merch through Papa John’s and who knows what else she has going on? My favorite could NEVER.
Edit: According to some industry sources, “Red” has sold over 500,00 copies on the first day of release.